Mastering Client Conversion: Empowering Coaches to Transform Skeptics into Committed Clients

Coaches know how transformative coaching is—but when it comes to selling, even the best struggle to get potential clients to say “Yes!” The problem isn’t price or timing. It’s how you’re showing up in the sales conversation. In this talk, Chris shares The I-Help Selling System, a 5-step process for conducting sales calls that make potential clients feel seen, heard, and understood. Most coaches unintentionally create objections. That’s why they get ghosted or hear “I need to think about it.” Learn how to sell with confidence, integrity, and a “coach approach”—so the right clients say yes without hesitation.

Learning outcomes:

1. Master the “Coach Approach” to Sales Calls – Learn how to conduct sales conversations that make potential clients feel seen, heard, and understood, leading to confident buying decisions.

2. Identify and Eliminate Hidden Objection Triggers – Recognize how traditional sales tactics (and even well-intended coaching habits) create resistance and objections—and what to do instead.

3. Prevent Ghosting and “I Need to Think About It” Responses – Understand the deeper reasons potential clients hesitate and gain a proven process for guiding them to a clear and confident yes.

0.5 Core Competency + 1.0 Resource Development CCEs